Public shaming has come a long way since wrongdoers were pilloried in the town square. Medieval stocks and floggings aren’t necessary if you have a keyboard and 124 characters.
That was the length of a tweet posted Jan. 11 by PGA Tour veteran Tom Gillis: “Even better. Who’s gonna b the one to identify the player the paid his caddy 3k after winning a PGA tour event last fall???”
He was referring to Matt Kuchar, who in November won the Mayakoba Golf Classic in Mexico using a local caddie, David Giral Ortiz. Cheapskate-gate had all the ingredients of a Twitter telenovela: a wealthy Tour pro with a saccharine public image, a resort bagman unfairly stiffed. Kuchar was hauled into Twitter’s town square and keyboard warriors, undeterred by the lack of evidence presented, hurdled kids and the elderly in their haste to toss brickbats.